Flooring Sale

Till stock runs out.

Transform Your Fitness: Premium Gym Equipment & Fit-Outs in New Zealand

Join the relentless pursuit for perfection with strength and conditioning equipment, weightlifting and cardio machines, all strenuously tested to ensure durable quality to lift you towards your fitness goals. Build your home gym from the ground up with gym flooring to racks and rigs, or attain a state-of-the-art gym fit-out from Industrial Athletic to create your fitness Mecca.

For beginners looking to embark on a journey of strength, to elite athletes and gym owners, Industrial Athletic delivers unquestionable quality and unparalleled customer service to get you, and your home gym, in peak condition. Find the strength to invest in you.Β 

Who we are

Industrial Athletic is the premier manufacturer of strength building equipment, exercise and fitness/gym equipment in Auckland, New Zealand. Priding ourselves on unparalleled customer service and a relentless pursuit for quality, we provide New Zealanders all the hardware they need to achieve their fitness goals.

IA fits out leading gyms with weightlifting equipment, fitness products for functional training, Olympic and powerlifting equipment, right through to specific gear for cross-training workouts.

From beginners looking for home gym equipment, an elite athlete, or a gym owner searching for commercial gym equipment for a state-of-the-art facility fit-out - We have you covered from bars to bumpers & beyond!

Commercial and Home Gym Fit outs
gym fit-out
Custom functional facilities
We Bring Your Dreams to Life
learn more about gym fitouts
Buy Gym Racks and Rigs for Home and Commercial Gyms
Racks & Rigs
Learn About Our AXIS System
Learn More about Axis
Gym Equipment on Sale
hot deals
Clearance Gym Equipment & Sale Items
Shop Clearance Equipment
Rehband New Zealand
Inov-8 Gym Shoes
Industrial Athletic Gym Equipment NZ
Xebex Fitness
Exercise Bikes

Our Customers Say


So the benefit that I had with going with Industrial Athletic is they've been involved with a lot of gym fit-outs from start to finish, the professionalism and the experience. There's no other choice, they're at the top of their game.

Chris Burke - Owner/Head Coach
CrossFit Metal Zone

To get quality barbells that can handle a high amount of usage, especially when you've got a particular budget to start with, you need to know it's going to last you and it's going to be fit for the use you'll put it through in the gym. Make sure you've got something that you are proud of, you're happy with, and is going to last is really critical.

Simon Thomas - Head Strength and Conditioning Coach
Canterbury Rugby

If you want weight lifting equipment that's going to do the job and do it well and it's going to last, then I'd definitely say 'spend the money on it', and I'd definitely recommend Industrial Athletic because it ticks all the boxes when it comes to gym equipment

Johnny Leo'o - Strength & Conditioning Coach
St Thomas of Canterbury College

I didn't really look around too much to be honest. I have a good idea of what's out there and have dealt with a few different gym equipment suppliers. So it was a bit of a no-brainer for me - it was a trust thing. I knew the products were good quality, and I knew the service I was going to get from Rob was good and I could trust him.

Jan Reyneke - Head Strength & Conditioning Coach
Saint Kentigern College